With the budget constraint of small businesses, its not possible to focus on all aspects on SEOs. It’s good to have your site on WordPress. That way you can have Yoast and need not worry about your on-page SEO. It is good to focus on creating content and building links around the content. A tool which comes handy is “Ahrefs”. You just put your competitor’s URL and click on the pages to know about the most traffic bearing pages of your competitors. After that , you can create a similar webpage with better content on your website. You can reach out to those people who initially linked to their pages and draw their attention to your website. Explain them how your content is better than the rest. This kind of strategy is a long shot as it takes about 5 to 6 months to get results. Tons of such emails are sent before an outcome is received.

The two main things are content and links. If you have a small budget then things take time to grow and develop. There are plenty of tools available out there offering different services . For instance, “BuzzSumo” is a tool similar to Ahrefs and is quite popular among people.

Finding a journalist is also not a difficult task. You can hire one to write for you at JustReachOut which is a PR tool. One can use “Pitchbox” as well as “MixMax” for link outreach. The key is to stay consistent and deliver good content at a fast pace. For brand building , consistency is extremely crucial. You can buy content at scale on “Scripted”. There are quite a few options for hiring content developers including Upwork and ProBlogger .

Through all these online tools, one can easily start-off a small business. If you are looking for Digital agency get in touch with Beeing Digital.